This Privacy Policy explains how OMAURA (OPC) PRIVATE LIMITED ("OmAura", "we", "us", or "our") collects, uses, stores, and protects your personal information when you visit omaura.in, place an order, create an account, or contact our support team. By using our website or services, you agree to the practices described here.
Last updated: 17 September 2026
1. Who We Are
OmAura is operated by OMAURA (OPC) PRIVATE LIMITED, with its registered office at GANJ ROAD RAJNAGAR, CHHATARPUR – 471625, MADHYA PRADESH, INDIA.
- Email: support@omaura.in
- Phone / WhatsApp: +91 9370752807
- Director: Ashok Soni
2. Information We Collect
2.1 Information you provide
- Account details: name, email address, phone number, and password when you register or update your profile.
- Order & shipping details: billing and delivery address, pin code, order history, and product preferences.
- Payment-related information: payment method choice and transaction references. Card or UPI credentials are processed by our payment partners (such as Razorpay, Stripe, or PayPal) and are not stored on OmAura servers.
- Support communications: messages, emails, WhatsApp chats, and feedback you send to our team.
2.2 Information collected automatically
- Device and browser type, IP address, approximate location derived from IP, pages viewed, and referring URLs.
- Cookies and similar technologies used for session management, cart persistence, language preference, and analytics.
3. How We Use Your Information
We use personal information to:
- Process, fulfil, and deliver your orders
- Send order confirmations, shipping updates, and invoices
- Create and manage your OmAura account
- Respond to support requests, returns, and refunds
- Improve our website, product catalogue, and shopping experience
- Send promotional emails or offers only when you have opted in (you can unsubscribe at any time)
- Detect fraud, prevent abuse, and keep our platform secure
- Comply with applicable Indian laws and regulatory requirements
4. Legal Basis & Consent
We process your information based on: (a) your consent when you create an account or subscribe to marketing; (b) performance of a contract when you place an order; and (c) our legitimate interests in running and improving the OmAura store, subject to your rights under the Digital Personal Data Protection Act, 2023 (DPDP Act) and other applicable Indian laws.
5. Sharing Your Information
We do not sell your personal data. We may share information only with:
- Courier / logistics partners to deliver your packages and provide tracking.
- Payment gateways to securely process payments and refunds.
- IT & hosting providers who help us operate the website under confidentiality obligations.
- Government or law enforcement when required by valid legal process.
6. Cookies & Tracking
OmAura uses essential cookies to keep you logged in, remember your cart, and store language preference. We may also use analytics cookies to understand how visitors use the site. You can control cookies through your browser settings; disabling essential cookies may affect checkout and account features.
7. Data Retention
We retain account and order records for as long as needed to fulfil orders, handle returns/refunds, meet tax and accounting obligations, and resolve disputes. Support correspondence is kept for a reasonable period to improve service quality. When data is no longer required, we delete or anonymise it.
8. Data Security
We use industry-standard safeguards including HTTPS encryption, access controls, and secure hosting practices. No method of transmission over the internet is 100% secure; if you suspect unauthorised access to your account, contact us immediately at support@omaura.in.
9. Your Rights
Subject to applicable law, you may request to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete information
- Delete your account or certain personal data
- Withdraw consent for marketing communications
- Raise a grievance regarding how we handle your data
To exercise these rights, email support@omaura.in with the subject line "Privacy Request". We will respond within a reasonable timeframe.
10. Children's Privacy
OmAura sells fashion products that may include children's clothing. Our website is intended for use by adults (18+) or parents / guardians placing orders on behalf of minors. We do not knowingly collect personal data directly from children under 18 without parental involvement.
11. Third-Party Links
Our website may link to third-party sites (for example courier tracking pages). Their privacy practices are governed by their own policies. We encourage you to review those policies before sharing information on external sites.
12. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top will change when we do. Continued use of OmAura after updates means you accept the revised policy.
13. Contact & Grievance
For privacy questions or complaints, contact OMAURA (OPC) PRIVATE LIMITED:
- Email: support@omaura.in
- Phone: +91 9370752807
- Address: GANJ ROAD RAJNAGAR, CHHATARPUR – 471625, MADHYA PRADESH, INDIA
- Business hours: Monday – Saturday: 10:00 AM – 7:00 PM IST; Sunday: Closed
Related policies: Terms & Conditions · Shipping Policy · Returns · Contact Us
Questions About Your Privacy?
Reach out if you want to access, correct, or delete your personal data.
